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With nearly two decades of experience, Maya Kosovalic will help Rad AI expand its presence in the beauty sector.
March 26, 2024
By: Rachel Klemovitch
Assistant Editor
Rad AI, an AI-powered audience-first marketing and communications solution, added Maya Kosovalic, Vice President of Digital Innovation & E-Commerce at NYX Professional Makeup to its advisory board. Kosovalic has nearly two decades of expertise in digital marketing, brand management and e-commerce, along with a proven history of innovation and leading complex business and growth transformations. This appointment reflects Rad AI’s dedication to advancing its technology and presence within the beauty sector. Kosovalic’s addition to the advisory board will provide a new perspective on consumer behavior and ideas for best leveraging Rad AI’s technology. CEO of Rad AI, Jeremy Barnett commented. “Leveraging data and AI technology to achieve business outcomes is highly complex. Her insights will be invaluable as we continue to scale our offerings, and there’s no doubt that Maya’s domain expertise will enhance our ability to deliver solutions that meet the unique demands of the $600 billion beauty industry.” “RAD AI is on an incredible growth trajectory,” Kosovalic said. “In an era where social media is highly saturated and attention spans are at a premium, getting the right message and content in front of your target customer has never been more critical. I’m thrilled to partner with RAD AI to roll out its game-changing technology to the marketplace.” Kosovalic joins marketing and innovation authorities Casey Terrell, Nolan Carleton and Heather Stuckey.
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